Canadian Experience Fund Vouchers & Grants
Application Deadline: January 15, 2021
In the wake of COVID-19, businesses working in the tourism sector have shown tremendous resilience. The ability within our communities to adjust and pivot has been remarkable. Though these times have been challenging, the opportunity to rebuild tourism in a way that’s stronger, more resilient, sustainable and re-imagined has presented itself.
To get there, Prince Edward County and Community Futures have partnered to continue the momentum for experience development opportunities. Experiential tourism can help flatten boom-bust cycles of high season-low season visits by encouraging visits from higher-spending, engaged and return clientele throughout the year.
In 2020, the Prince Edward County hosted three Experiential Tourism 101 workshops, building on earlier workshops and a retreat.
Vouchers & Grants
Participants in those PEC experiential tourism workshops and retreat are being invited to apply for a Canadian Experience Fund voucher and/or grant up to a total of $5,000 intended to support enterprises as they build back better and design, develop, and promote experiences.
This support is intended to be used for the following three activities:
- Video content marketing for visitor experiences;
- Start up costs associated with offering experiences;
- Digital tools required to offer safe experiences.
Vouchers
- Vouchers are to be used towards video content marketing, and are redeemable with a preferred video production company selected by Prince Edward County.
- Applicants must commit to 1:1 matching investment in projects, and cover 50% of the project costs.
Grants
- Grants are to be used toward start up costs and digital tools to offer safe experiences.
- Applicants must commit to 1:1 matching investment in projects, and cover 50% of the project costs.
Your Project
Successful applicants can receive up to a combined total of $5,000 in vouchers and grants. To receive this support, you must complete an application that proposes a project with a total cost of at least $10,000, with at least 50% of the cost of the proposed project to be covered by the applicant. The project can include activities as follows:
- Video content marketing
- Must account for a minimum of 25% and maximum of 100% of overall costs of the proposed project
- Start up costs associated with offering experiences
- Can account for a minimum of 0% and maximum of 75% of the overall cost of the proposed project
- Digital tools required to offer safe experiences
- Can account for a minimum of 0% and maximum of 75% of the overall cost of the proposed project
Ineligible Costs
Ineligible costs are any cost that is ineligible under the Contribution Agreement, including:
- costs of land or buildings;
- fines or penalties, or costs related to litigation;
- hospitality costs;
- owner, director, management, or non-incremental compensation;
- debt, refinancing, investment losses;
- Any costs deemed not reasonable and/or not directly related to the eligible project activities;
- Costs incurred after March 1, 2021.
Application deadline: January 15, 2021
You can fill out an online application here.
Or you can save a completed PDF application and email to: team@pelacfdc.ca
Contact Information
If you experience any challenges with the application form, please email: team@pelacfdc.ca
For questions about the Experience The County program and for advice on designing visitor experiences, please contact Karen Palmer, Destination Development Marketing Coordinator, Prince Edward County, at: kpalmer@pecounty.on.ca